Bel Kai

Bel Kai is a handmade charm jewelry brand specializing in custom, personalized jewelry and build-your-own Jewelry Bar experiences for individuals, boutiques, and brands. Founded in 2006 in Long Beach, California, Bel Kai has spent nearly 20 years crafting one-of-a-kind resin charm pendants, personalized necklaces, custom charm bracelets, and curated jewelry bar components — all handmade in the USA. Whether you're building a single meaningful piece or placing a bulk jewelry order for a bridal party, corporate event, fundraiser, or retail shop, Bel Kai makes custom jewelry accessible at every scale. Our Jewelry Bar concept — available online and as a hosted in-person pop-up experience — is a favorite among boutique owners, event planners, and group gifting coordinators looking for something beyond the ordinary. We offer low minimums on bulk orders and wholesale pricing up to 65% off retail, making Bel Kai an ideal partner for shops, gift shops, bridal boutiques, and specialty retailers who want to offer their customers a truly personalized jewelry experience.